THE ROLE OF PERSONAL INNOVATIVENESS ON BEHAVIORAL INTENTION OF INFORMATION TECHNOLOGY
Keywords:
Personal Innovativeness, PIIT, Behavioral Intention, Information Technology, Diffusion Innovation Theory
Abstract
The purpose of this study is to investigate PIIT as an appropriate factor in predicting behavioral intention in the information technology acceptance framework. This research is a longitudinal study conducted during one semester in the spring semester of 2017. Data collection using a survey questionnaire in the pilot study, period 1 and period 2. Participants in this study are accounting students who are enrolled in Introductory to Computer Application course at the University of HKBP Nommensen, Medan. Statistics techniques used were Pearson Correlation, means, linear regression and paired sample t-test. The results show that the hypothesis and the research model were supported significant statistically. The finding also suggested that the use of IT overtime increased the innovativeness and intention of the students. This research contributed to conducting training using certain software in practical settings.
References
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Mahat, J., Ayub, A. F. M., & Wong, S. L. (2012). An Assessment of Students’ Mobile Self-Efficacy, Readiness and Personal Innovativeness towards Mobile Learning in Higher Education Malaysia. Procedia - Social and Behavioral Sciences, 64, 284–290.
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Stauffer, D. (2016). Personal Innovativeness as a Predictor of Entrepreneurial Value Creation. International Journal of Innovation Science, 8(1), 4–26.
Thakur, R., & Srivastava, M. (2014). Adoption Readiness, Personal Innovativeness, Perceived Risk and Usage Intention Across Customer Groups for Mobile Payment Service in India. Internet Research, 24(3), 369–392.
Thatcher, J. B., & Perrewé, P. L. (2002). An Empirical Examination of Individual Traits as Antecedents to Computer Anxiety and Computer Self-Efficacy. MIS Quarterly, 26(4), 381–396. https://doi.org/10.2307/4132314
Turan, A., Tunc, A. O., & Zehir, C. (2015). A Theoretical Model Proposal: Personal Innovativeness and User Involvement as Antecedents of Unified Theory of Acceptance and Use of Technology. Procedia - Social and Behavioral Sciences, 210, 43–51.
Venkatesh, V., Morris, M. G., Davis, G. B., & Davis, F. D. (2003). User Acceptance of Information Technology: Toward a Unified View. MIS Quarterly, 27(3), 425–478.
Xu, H., & Gupta, S. (2009). The Effects of Privacy Concerns and Personal Innovativeness on Potential and Experienced Customers’ Adoption of Location-based Services. Electron Markets, 19, 137–149.
Ajzen, I. (1991). The Theory of Planned Behavior. Organizational Behavior and Human Decision Processes, 50(2), 179–211.
Boateng, H., Okoe, A. F., & Omane, A. B. (2016). Does Personal Innovativeness Moderate the Effect of Irritation on Consumers’ Attitude towards Mobile Advertising? Journal of Direct, Data and Digital Marketing Practice, 17(3), 201–210.
Boyle, R. J., & Ruppel, C. P. (2006). The Effect of Personal Innovativeness, Perceived Risk, and Computer Self-Efficacy on Online Purchasing Intent. Journal of International Technology and Information Management, 15(2), 61–74.
Carter, P., Thatcher, J., Marett, K., & Chudoba, K. (2012). Post-Acceptance Intentions and Behaviors: An Empirical Investigation of Information Technology Use and Innovation. Journal of Organizational and End User Computing, 24, 1–20.
Chao, C.-W., Reid, M., & Hung, Y.-C. (2016). Vicarious Innovativeness or Vicarious Learning: The Role of Existing Vicarious Innovativeness in New Product Purchase Intentions. Australian Marketing Journal, 24, 87–92.
Fornell, C., & Larcker, D. F. (1981). Evaluating Structural Equation Models with Unobservable Variables and Measurement Error. Journal of Marketing Research, 18(1), 39–50.
Im, S., Bayus, B. L., & Mason, C. H. (2003). An Empirical Study of Innate Consumer Innovativeness, Personal Characteristic, and New-Product Adoption Behavior. Journal of the Academy of Marketing Science, 31(1), 61–73.
Karahanna, E., Ahuja, M., Srite, M., & Galvin, J. (2002). Individual Differences and Relative Advantage: the Case of GSS. Decision Support Systems, 32(4), 327–341.
Kirton, M. (1976). Adaptors and Innovators: A Description and Measure. Journal of Applied Psychology, 61(5), 622–629.
Lassar, W. M., Manolis, C., & Lassar, S. S. (2005). The Relationship between Consumer Innovativeness, Personal Characteristics, and Online Banking Adoption. International Journal of Banking Marketing, 23(2), 176–199.
Lewis, W., Agarwal, R., & Sambamurthy, V. (2003). Sources of Influence on Beliefs about Information Technology Use: An Empirical Study of Knowledge Workers. MIS Quarterly, 27(4), 657–678.
Lu, J. (2003). Technology Acceptance Model for Wireless Internet. Internet Research, 13(3), 206–222.
Lu, J. (2014). Are Personal Innovativeness and Social Influence Critical to Continue with Mobile Commerce? Internet Research, 24(2), 134–159.
Lu, J., Yao, J. E., & Yu, C.-S. (2005). Personal Innovativeness, Social Influences and Adoption of Wireless Internet Services via Mobile Technology. Journal of Strategic Information System, 14, 245–268.
Mahat, J., Ayub, A. F. M., & Wong, S. L. (2012). An Assessment of Students’ Mobile Self-Efficacy, Readiness and Personal Innovativeness towards Mobile Learning in Higher Education Malaysia. Procedia - Social and Behavioral Sciences, 64, 284–290.
Nov, O., & Ye, C. (2008). Personality and Technology Acceptance: Personal Innovativeness in IT, Openness and Resistance to Change. The 41st Hawaii International Conference on System Sciences, 1–9.
Park, J. S., & Kim, H. S. (2010). Impacts of Individual Innovativeness on the Acceptance of IT-based Innovations in Health Care Fields. Health Informatics Research, 16(4), 290–298.
Rogers, E. M., & Shoemaker, F. F. (1971). Diffusion of Innovations (Second Edi). New York, NY, USA: Free Press.
Rosen, P. A. (2005). The Effect of Personal Innovativeness on Technology Acceptance and Use (Oklahoma State University). Retrieved from https://pdfs.semanticscholar.org/72dd/838836a261aae2a2c0e4dfb1f34ac871ec9d.pdf
Stauffer, D. (2016). Personal Innovativeness as a Predictor of Entrepreneurial Value Creation. International Journal of Innovation Science, 8(1), 4–26.
Thakur, R., & Srivastava, M. (2014). Adoption Readiness, Personal Innovativeness, Perceived Risk and Usage Intention Across Customer Groups for Mobile Payment Service in India. Internet Research, 24(3), 369–392.
Thatcher, J. B., & Perrewé, P. L. (2002). An Empirical Examination of Individual Traits as Antecedents to Computer Anxiety and Computer Self-Efficacy. MIS Quarterly, 26(4), 381–396. https://doi.org/10.2307/4132314
Turan, A., Tunc, A. O., & Zehir, C. (2015). A Theoretical Model Proposal: Personal Innovativeness and User Involvement as Antecedents of Unified Theory of Acceptance and Use of Technology. Procedia - Social and Behavioral Sciences, 210, 43–51.
Venkatesh, V., Morris, M. G., Davis, G. B., & Davis, F. D. (2003). User Acceptance of Information Technology: Toward a Unified View. MIS Quarterly, 27(3), 425–478.
Xu, H., & Gupta, S. (2009). The Effects of Privacy Concerns and Personal Innovativeness on Potential and Experienced Customers’ Adoption of Location-based Services. Electron Markets, 19, 137–149.
Published
2020-04-29
Section
Articles
